Rosalba Frica - Head Designer
From the moment you walk through our doors, our in-house designers led by head designer Rosalba Frica, takes the time to understand your vision, your style, and the story you want your gown to tell.
Together, you’ll explore fabrics, textures, and silhouettes, try on different styles, and discuss what feels like you.
Every step is guided by Rosalba’s finishing touch, honed from years of designing for brides who cherish elegance, modesty, and timeless beauty.
Here you collaborate, experiment, and refine until every detail reflects your personality.
Why Gen Chérie?
What makes us truly unique is the balance of personalized luxury with thoughtful accessibility.
Rosalba’s experience allows you to get the bespoke attention of a high-end designer without the often unattainable price tag.
Competitive fabric sourcing and in-house creation means your gown is crafted with care, quality, and precision, without unnecessary markups.
From exploring textures to final fittings, your dress is a reflection of your style, curated with love, guidance, and professionalism.
This is more than a dress; it’s a piece of art shaped around you.
It's a bridal experience that feels like an intimate friendship guiding you toward your perfect day.
What makes Gen Chérie truly unique is the balance of personalized luxury with thoughtful accessibility. Rosalba’s experience allows you to get the bespoke attention of a high-end designer without the often unattainable price tag.
Competitive fabric sourcing and in-house creation mean your gown is crafted with care, quality, and precision—without unnecessary markups. From exploring textures to final fittings, your dress is a reflection of your style, curated with love, guidance, and professionalism.
This is more than a dress; it’s a piece of art shaped around you, and a bridal experience that feels like an intimate friendship guiding you toward your perfect day.